Business

Business Analytics

Certificate

Business analytics applications allow you to build your own data analysis without going through technology developers. The 15-credit Business Analytics certificate provides hands-on experience with industry-leading, self-service business analytics applications. Additionally, processes such as ETL (extract, transform, load) and best-practice dashboard design elements are incorporated within the broader context of developing your own business analysis acumen.

2022-2023 Required Courses

Business Analytics Certificate Curriculum

Course # Course Name Credit(s)
BUS 1100
Introduction to Business Applications and Computing
4

Course Outline
Credits: 4
Introduces software applications designed to increase personal and organizational productivity. Applications include Microsoft Office, including Word, Excel, and PowerPoint. Other topics include a survey of open-source content management systems, relational databases, web analytic tools, computer security, safety, ethics, and privacy concerns.

Prerequisites: None
Corequisites: None
Future Offering:

  • Fall 2022

MATH 1103
Introduction to Statistics
4

Course Outline
Credits: 4
MNTC Goal Areas: 02, 04
Presents basic statistics which includes descriptive and graphical statistics, basic probability, probability distributions, sampling distributions, confidence intervals and hypotheses testing for one or two populations, linear regression, chi-square tests, and ANOVA. Professional statistical software, such as Minitab, will be integrated throughout the class. Graphing calculator required for the course. Recommendation based on the results of the Inver Hills Assessment Test or grade of "C" or higher in MATH 0820 or 0840 within the last 2 years.

Prerequisites:


Corequisites:
  • MATH 0103 Statistics Support

Future Offering:
  • Fall 2022

BUS 2004
Principles of Marketing
3

Course Outline
Credits: 3
Provides an overview of the marketing process and examines the role of government, the marketing environment, consumer behavior, and the marketing function within an enterprise. Students will learn how to develop and implement an effective marketing plan which includes identification of target markets and the utilization of the appropriate marketing mix (product, price, promotion, and distribution). The course also covers essential marketing concepts and terminology such as positioning, segmentation, relationship marketing, marketing information systems, etc.

Prerequisites: None
Corequisites: None
Future Offering:

  • Fall 2022
  • Spring 2023

BUS 2400
Business Analytics Applications
4

Course Outline
Credits: 4
Learn the technical and creative skills used by Business Analytics professionals. Develop the technical skills needed through hands-on experience and industry-leading, self-service business intelligence applications such as Alteryx and Tableau and understand and perform technical processes such as ETL (extract, transform, load). Students will complete a data visualization project.

Prerequisites:

  • BUS 1100 Introduction to Business Applications and Computing

Corequisites: None
Future Offering: None

Total Credits in Business Analytics Certificate Curriculum 15